MARKETING & CAMPAIGN ASSISTANT
Accepting applications until position is filled.
Reports to: Executive Director
Classification: Full-Time, Non-Exempt
GENERAL
The employee will support the United Way of Southwest Wyoming mission “Uniting People, Sharing Resources, Improving Lives in Southwest Wyoming”. The employee will demonstrate the ability to manage time, maintain a safe and clean environment; practice confidentiality; treat all persons with respect and professional courtesy; accept change; accept and provide constructive feedback; and work as a team player. The employee must also demonstrate the competencies for their position, and adhere to policies and procedures of United Way of Southwest Wyoming.
PURPOSE OF POSITION
The employee will work as an integral part of a fast-paced marketing department. Working closely with the Executive Director on creative services, special events, website, social media and fundraising, the employee will assist in the development of a variety of marketing programs that specifically address the needs of United Way supporters, constituents and partners. The employee will also conduct transparent, secure and cost-effective capture of pledge/gift/special event information from major donors/investors, grants, and other resource development programs in a manner that enhances relationships with customers and partners as well as maintains the confidentiality of donor/investor information.
DUTIES AND RESPONSIBILITIES
Work with the Executive Director to launch strategic marketing initiatives, specifically for targeted industries, events, electronic communications, social media, the web and collateral development
Develop and implement social media strategy that complements United Way’s overall marketing and public relations strategy
Be responsible for all social media channels (e.g., Facebook, Twitter, Instagram) including working with program staff, executives and others to develop cohesive content
Cultivate and manage collaborative internal/external relationships that build trust by anticipating needs, communicating clearly and maintaining consistent presence
Strategically enhance current relationships with individual supporters and community partners
Manage consumer marketing initiatives to continually evolve brand value, deliver customer-centric experience and ensure consistent messaging
Input of donor/volunteer data to include tracking of donors and updating donor information
Provide data support as needed for fundraising efforts including major gifts and awards/recognition strategies
Produce timely reports during the annual campaign to track progress toward goal overall
Generate thank-you letters to individual donors and constituents
Assist as needed with the annual campaign
Organize and execute events, or assist as needed including arrangements and recruitment of support (volunteers, agency staff). Events include but are not limited to, Helping Hands Day, Celebration Event, Golf Tournament
Provide information and assistance to develop volunteer committees
Be a visible representative of United Way among donors, partner agencies/programs and the general public
Maintain on-going information sharing with all departments and my serve on cross-functional or cross-departmental teams as appropriate
General office duties including answering phones, scanning, faxing, greeting public, receiving mail, filing
Ensure that office equipment is properly maintained and serviced
Coordinate with accounting service as needed for accounts payable, payroll, etc.
Other duties as assigned
PROFESSIONAL QUALIFICATIONS
A bachelor’s degree in marketing or communications, or equivalent in experience
Excellent communication skills, verbal and written
Ability to perform with minimal supervision
General knowledge of marketing and fund development techniques
Strong knowledge and comfort with software: database, Microsoft Office, Adobe Photoshop or InDesign
Ability to work with diverse constituency
Knowledge of community or demonstrated ability to gain such knowledge
Ability to bring an entrepreneurial and innovative spirit to business opportunities and challenges
Success exercising a high degree of flexibility, judgment, discretion, and decision making
Independent, self-starter
Valid driver’s license and use of own vehicle (with valid insurance coverage) for agency business
Staff member must be able to read and interpret documents, perform highly detailed work and mathematical functions; withstand stress and handle multiple, concurrent tasks and constant interruptions.
PHYSICAL DEMANDS
Essential duties require the following physical skills and work environment:
Ability to sit, stand, walk, kneel, crouch, stoop, squat, crawl, twist, climb, and lift 50 lbs.; ability to tolerate exposure to cold, heat, noise, outdoors, chemicals, mechanical hazards
Please send Cover Letter, Resume, and Employment Application to kfrink@swunitedway.org.